Category: All Business

What’s in a name?

Product names serve a different purpose to company names. It sounds trite, but a product name should help sell the product. A company name should represent the company.

Hubba Hubba… No, really, this is a practical business post…

As I mentioned in my last post, I just got back from the Defrag Conference. One of the first day talks was “This. Is. Sparta: Creating a culture of innovators” by Jay Simons, the VP of Marketing for Atlassian. Atlassian…

Lies, Damned Lies and Mobile Statistics

Okay, I get it. There’s a smidgen of rivalry between the Android and iPhone camps.. Just a teensy bit… but occasionally that leads to the kind of mind-numbingly stupid analysis that I can’t help but comment on. Case in point,…

ClusterFrak to the Darkside / Episode II

Episode II. Attack of the Moaners. Like I said at the start of my Episode I post, as an entrepreneur, you are naturally very optimistic. One of the interesting results of this is that you spend 99.9999% of your efforts…